Ad Guidelines

Our 2017-2018 Membership Directory will be distributed at the November 2017 program.

The following are the guidelines and deadlines for the ad submission process (to download a PDF copy, click here):

  1. The deadline to submit your camera-ready ad has been extended to November 3rd (earlier is always appreciated!). If you are unable to meet this deadline, please contact Dana O’Day-Senior at (206) 292-8008, or send an e-mail to directory@pwc.org.
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  2. Ads should be submitted in one of the following formats:
    • Please submit your ads by email (see below) in SVG, PDF, JPG, GIF, PNG, TIF, BMP or other universal graphics files type.
      For best results, SVG format is recommended (especially for smaller-sized ads).
    • If you want to submit your ad in a format not listed above, please contact our Directory Coordinator at directory@pwc.org, or by using the “Contact us” link at the top of our web page.
    • Samples of previous ads can be downloaded by clicking here.
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  3. Email the ad file as an attachment to directory@pwc.org. Please provide the phone number and email address of a contact person(s) who can make decisions regarding the ad. Please review your ad carefully to be sure the ad looks exactly as you wish it to appear. Although we love our sponsors dearly, PWC is not able to provide ad development or editing services.
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  4. If you are not able to meet the deadline noted above, please contact us at directory@pwc.org, or (206) 249-7922.
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  5. If you wish to upgrade your ad to a larger size, you can still do so before the deadline by sending in a sponsorship payment for the difference between your original ad and the upgraded size, or using the PayPal option at www.pwc.org, and then submitting the upgrade-sized ad. Please also send an email to directory@pwc.org to notify us of your upgrade.
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  6. The ads in the directory will appear in the following approximate sizes:
    • Diamond and Platinum Sponsorship Level:  Full Page: 7¼ inches high by 4½ inches wide.
    • Gold Sponsorship Level: One-Half Page:  3½ inches high by 4½ inches wide
    • Silver Sponsorship Level: One-Third Page:  2½ inches high by 4½ inches wide
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  7. Electronic ad files can be larger than the above sizes, but will be reduced to the above sizes for printing. Prior to submission, please “preview” your ad with the final print size in mind, to make sure that fonts are large enough to be read, etc.
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  8. Photographs and grey tones may be used. Colors will be reproduced in grey tones.
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  9. Please also be sure all ads are proof-read for accurate spelling, phone numbers, and other important information.
    Ads will be published as received.
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  10. Every effort is made to ensure that ads are reproduced in high-quality print. The quality of the original file, however, will dictate the ultimate quality of printed ad. (Hint: Scanned business cards do not usually turn out well!)
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  11. If you have any other questions, please contact Dana O’Day-Senior at (206) 292-8008, or Patti Kratzke at (206) 659-7755,
    or e-mail questions to directory@pwc.org.